Consumer

Please your many stakeholders, and improve your reputation

  • Johnson & Johnson: Over 130 Years of Caring at Risk?

    Johnson & Johnson: Over 130 Years of Caring at Risk?

    Johnson & Johnson has long served as the poster child for a company that truly cares about its customers, but their reputation is beginning to crumble.

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  • How Consumer Companies Can Win Back Reputation

    How Consumer Companies Can Win Back Reputation

    5 actionable ways the Consumer Industry can boost their reputation.

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  • Starbucks: Improving Reputation Through Responsibility - Brief

    Starbucks: Improving Reputation Through Responsibility - Brief

    Starbucks discusses how they are improving their reputation through responsibility

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  • Telefonica: Case Study

    Telefonica: Case Study

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  • 2018 France Digital Economy RepTrak

    2018 France Digital Economy RepTrak

    Discover the most reputable digital economy companies in France in 2018. How did high ranking companies achieve their scores and which stakeholders did they focus on?

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  • 2018 France Media and Entertainment RepTrak

    2018 France Media and Entertainment RepTrak

    Discover the most reputable media and entertainment companies in France in 2018. How did high ranking companies achieve their scores and which stakeholders did they focus on?

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  • CX and Reputation - A Perfect Combination

    CX and Reputation - A Perfect Combination

    Which company is best at customer service? Hint: it also has a great reputation!

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  • How Tax Evasion is Taxing on Reputation: What Nike Can Learn from Apple

    How Tax Evasion is Taxing on Reputation: What Nike Can Learn from Apple

    Is your company doing the right thing when no one's watching?

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  • Taking a Knee on Social Activism: Nike Runs a Reputation Risk

    Taking a Knee on Social Activism: Nike Runs a Reputation Risk

    "Believe in something, even if it means sacrificing everything” — and the controversial stand of Nike's campaign featuring Colin Kaepernick.

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  • Why Apple (and Samsung) Should Be Worried About Huawei

    Why Apple (and Samsung) Should Be Worried About Huawei

    Look out Apple and Samsung, Huawei is on the move!

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  • Amazon: No Same-Day Shipping When it Comes to Reputation

    Amazon: No Same-Day Shipping When it Comes to Reputation

    Amazon drops to #10 in the US Retail RepTrak. Here's how they can win back #1.

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  • Industry Reputation – Benefit or Burden?

    Industry Reputation – Benefit or Burden?

    Ask any organizations in the energy or financial sectors and they'll tell you: the reputation of the industry you're in can heavily influence your organization's reputation.

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  • Global Industry Dynamics 2019

    Global Industry Dynamics 2019

    This report takes an in-depth look at trending perspectives year-on-year across global industries.

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  • 2018 US Consumer Industry RepTrak

    2018 US Consumer Industry RepTrak

    Discover 2018's most reputable 50 Consumer Industry companies in the US

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  • 2018 France FMCG RepTrak

    2018 France FMCG RepTrak

    Discover the most reputable Fast-moving Consumer Goods (FMCG) companies in France in 2018. How did high ranking companies achieve their scores and which stakeholders did they focus on.

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  • 2018 France Hospitality RepTrak

    2018 France Hospitality RepTrak

    Discover the most reputable hospitality companies in France in 2018. How did high ranking companies achieve their scores and which stakeholders did they focus on?

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  • DELA: Case Study

    DELA: Case Study

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