Case Studies

A look into how reputation makes real impact

  • How Telefonica Builds Trust and Revenue Through Reputation

    How Telefonica Builds Trust and Revenue Through Reputation

    "We see a direct link between reputation and an increase in revenue for our company."

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  • Media RepTrack An Energy Case Study April 2019

    Media RepTrack An Energy Case Study April 2019

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  • LEGO Group: Meet CEO Niels B. Christiansen2:03

    LEGO Group: Meet CEO Niels B. Christiansen

    Hear from LEGO Group CEO Niels B. Christiansen on why reputation and stakeholder perception matters. LEGO has made great strides in sustainability, aligning product with purpose.

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  • USAA: One of 2018's Most Reputable Companies in the US3:03

    USAA: One of 2018's Most Reputable Companies in the US

    Meet Michael Merwarth, Executive Vice President of Strategy, Marketing, and Corporate Communications at USAA. Ranked as one of the most reputable US companies in 2018.

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  • KPN: A Reputation Journey from Near Bankruptcy to Tremendous Consumer Growth4:21

    KPN: A Reputation Journey from Near Bankruptcy to Tremendous Consumer Growth

    "You need a very good partner. In my case that was the Reputation Institute, and I would advise you to do the same." - Hans Koelman, Vice President of Corporate Communications and CSR

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  • Dela: How to Reconnect with Your Consumers8:10

    Dela: How to Reconnect with Your Consumers

    Dela is the largest funeral insurance company in the Netherlands. Discover how, by partnering with Reputation Institute, Dela broke through a saturated market to attain record-breaking success.

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  • Meet Bruce Ray, Carlsberg Group, VP Global Government Relations1:07

    Meet Bruce Ray, Carlsberg Group, VP Global Government Relations

    RI helps Carlsberg Group expand colleague, external partner, and consumer awareness of their brand. Find us at: www.reputationinstitute.com Follow us on Linkedin: https://www.linkedin.com/company/re

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  • Alexis Thelemaque, Director of Image at Total1:13

    Alexis Thelemaque, Director of Image at Total

    "RI gives us the opportunity to network with people who have the same challenges, and to see what ideas we can pick up for our own journey."

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  • Judith Coster, VP Corporate Communications at KLM1:02

    Judith Coster, VP Corporate Communications at KLM

    "Reputation Institute has helped us bring focus to our communications and make it measureable."

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  • Meet Pierre Goad, HSBC, Managing Director & Head of Communications1:03

    Meet Pierre Goad, HSBC, Managing Director & Head of Communications

    "I think the Reputation Institute has played a very important role in bringing standards to how we measure engagement and reputation."

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  • Meet Lene Kring, Novo Nordisk, Director of Corporate Branding and Reputation1:16

    Meet Lene Kring, Novo Nordisk, Director of Corporate Branding and Reputation

    "The foundation for business success is a good reputation."

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  • US RepTrak: Fedex2:06

    US RepTrak: Fedex

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  • US RepTrak: Bank of America1:33

    US RepTrak: Bank of America

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  • US RepTrak: The Hershey Company1:07

    US RepTrak: The Hershey Company

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  • DELA: Case Study

    DELA: Case Study

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  • Fastweb: Case Study

    Fastweb: Case Study

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  • Telefonica: Case Study

    Telefonica: Case Study

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  • Bord na Mona: Case Study

    Bord na Mona: Case Study

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  • Starbucks: Improving Reputation Through Responsibility - Brief

    Starbucks: Improving Reputation Through Responsibility - Brief

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  • Vestas: Case Study

    Vestas: Case Study

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